Article
Western Auto Suppliers—and Potentially Automakers—face Existential Threat In The Software-Defined Vehicles Race
In the global race to develop software-defined vehicles (SDV), Western automakers and auto suppliers are falling behind where it matters most: software control points, reuse, and lifecycle economics, even as Chinese automakers and technology players accelerate their lead. That’s the key takeaway from an analysis informed by a multi-country survey of 1,000-plus senior SDV-oriented automaker, auto-supplier and technology-industry executives released today by AlixPartners, the global consulting firm.
AlixPartners Asia LLC
