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  • Article

    ADA Requires Online Businesses To Make Their Websites Usable By The Disabled

    A hard-hitting ruling last month by a Brooklyn federal judge may expose not just the online retailers offering goods and/or services, but also the agencies retained by them to build and design...
    United StatesMedia, Telecoms, IT, Entertainment
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    Advertising, Marketing & Promotions: 2015 Lessons Learned, 2016 Practical Tips - Programmatic And Ad Blocking >> The Rise Of Ad Blocking

    2015 saw the continued rise of programmatic buying and cross-device tracking, as well as the continued focus on related concerns such as ad fraud and privacy compliance
    United StatesMedia, Telecoms, IT, Entertainment
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    Advertising, Marketing & Promotions Alert >> FTC Settlement Over Charges Of Misleading Consumer Reviews And Deceptive Negative Option Marketing Practices

    A San Francisco-based company and its principal agreed to settle allegations brought by the Federal Trade Commission (FTC) that they falsely represented positive reviews on the Better Business Bureau
    United StatesMedia, Telecoms, IT, Entertainment
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    Entertainment, Media & Sports Alert - Live Video-Streaming Apps Pose Challenges for Sports and Entertainment Industries

    The transmission of live events through video-streaming apps Periscope and Meerkat is raising concerns among rights holders. Advances in both legal and technological tools will be needed to effectively combat unauthorized transmissions.
    United StatesMedia, Telecoms, IT, Entertainment
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    Entertainment >> Right Of Publicity And The Rise Of True Crime

    Among the many high-profile entertainment industry headlines in 2018, one case in particular stands out for its impact on the rising trend of "true crime" entertainment.
    United StatesMedia, Telecoms, IT, Entertainment
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    Influencer Campaigns See Increased Scrutiny

    Marketers and their agencies are seeing increased regulatory scrutiny of their influencer campaigns as the popularity of influencers continues to grow and influencer networks become a greater marketing force.
    United StatesMedia, Telecoms, IT, Entertainment
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    Interplay Of Marketing & Advertising Law To Activate Brands: What Is Shopper Marketing?

    As mentioned, at BAA I gave a presentation on the interplay of marketing and advertising law to activate brands.
    United StatesMedia, Telecoms, IT, Entertainment
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Video

    Interplay Of Marketing & Advertising Law To Activate Brands: What Is The Uniqueness Of Experiential Marketing? (Video)

    As mentioned, at BAA I gave a presentation on the interplay of marketing and advertising law to activate brands.
    United StatesMedia, Telecoms, IT, Entertainment
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    Local Challenges To Automatic Renewal Programs Continue In California: Now, The Beachbody Case

    Local governments in California are playing an increasing role in examining and challenging potentially misleading advertising and marketing practices.
    United StatesMedia, Telecoms, IT, Entertainment
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    "Made In U.S.A." Bill Is Signed Into Law In California

    California Governor Jerry Brown has signed SB633 into law, changing the state's rules for "Made in U.S.A." and "Made in America" claims by coming closer to the Federal Trade Commission's (FTC)...
    United StatesMedia, Telecoms, IT, Entertainment
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    Native Advertising Faces Growing Regulatory Focus

    The continuing growth in native advertising is leading to increasing regulatory scrutiny into whether consumers can distinguish native advertisements from surrounding non-paid content, and whether disclosures are being used effectively.
    United StatesMedia, Telecoms, IT, Entertainment
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    What To Consider When Launching A Cause Marketing Campaign

    The war in Ukraine has led to Europe's worst refugee crisis since World War II; more than 3 1/2 million civilians have already been displaced, and some observers expect the number to reach five million...
    United StatesMedia, Telecoms, IT, Entertainment
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    Advertising, Marketing & Promotions Alert >> Video Social Networking App Agrees To Pay $5.7 Million To Settle FTC's COPPA Action

    The Federal Trade Commission (FTC) recently obtained the largest civil settlement ever in a children's privacy case.
    United StatesPrivacy
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    Children's Privacy And Children-Directed Influencer Marketing Face Greater Scrutiny

    Regulators and industry watchdogs, concerned that children are becoming more vulnerable to new technologies and sales techniques used by marketers, are taking a stronger stance against practices that violate children's privacy and marketing regulations.
    United StatesPrivacy
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    The Garden State Has A New Privacy Law (You Got A Problem With That?)

    On January 16, 2024 Governor Phil Murphy signed into law New Jersey Senate Bill 332 (SB332). The new law will go into effect on January 15, 2025.
    United StatesPrivacy
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    Trump Affirms Congress's Repeal Of The FCC's Broadband Privacy Rules

    Congress has voted to overturn the customer privacy rules adopted last year by the FCC for wireless and home broadband internet service providers (ISPs) and other telecommunications carriers, thereby opening the door to more expansive and aggressive uses of customer data.
    United StatesPrivacy
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    Augmented Reality Leapfrogs Its Virtual Cousin, But Will Legal Questions Slow Its Momentum?

    Flip back through articles, columns, tweets and other prognostications from marketing pundits over the past decade plus
    United StatesTechnology
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    How Blockchain Can Help Digital Advertising Achieve Next-Level Growth

    Perform a quick Google news search for "digital advertising" and it's quickly apparent that transparency — or a perceived lack thereof — is an issue that runs rampant in the industry.
    United StatesTechnology
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    Kim Kardashian And Floyd Mayweather Sued Over Cryptocurrency Promotions

    Cryptocurrency companies are subject to various federal laws and may be regulated by a number of federal agencies, including the Securities and Exchange Commission.
    United StatesTechnology
    Davis+Gilbert LLP
    Davis+Gilbert LLP
  • Article

    Bands And Brands Come Together For Livestream Shows During COVID-19

    With much of the United States and the rest of the world staying at home as a result of COVID-10, the live music industry has come to a standstill.
    United StatesCoronavirus (COVID-19)
    Davis+Gilbert LLP
    Davis+Gilbert LLP

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