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On 8 September 2025, the Liquor Amendment Bill (B21-2025) (the Bill) was introduced as a private member's bill by Ms Ntombovuyo Veronica Mente-Nkuna, a member of the EFF, in the National Assembly.

As celebrities like Taylor Swift, Luke Littler, and Matthew McConaughey increasingly turn to trade mark law to protect their voices, faces, and personal likenesses from AI-generated deepfakes, a critical question emerges: can trade mark registration truly safeguard personal identity in the age of generative AI? This article examines the legal strategies, commercial rationale, and inherent limitations of using trade mark law as a shield against unauthorized exploitation of celebrity personas.

Below, please find issue 18 of ENSafrica's telecoms and media in brief, a snapshot of the latest telecommunications and broadcasting developments in South Africa.

The South African TMT sector, while generally regarded as open and flexible, has been subjected to erratic and inconsistent policy formulation and regulatory implementation during the past decade.

The right to freedom of expression is contained in section 16(1) of the Constitution.