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India’s 2026 Deepfake Regulations: Compliance Obligations For Digital Platforms And Businesses Under The IT Rules
The rapid development of artificial intelligence (AI) has made it possible to generate realistic images, videos and audio recordings that may be difficult to distinguish from authentic content. While these technologies offer significant opportunities for businesses, entertainment, advertising and digital communication, their misuse has raised concerns about misinformation, impersonation, fraudulent representations and unlawful online content.

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