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  • Article

    Competition Compliance Handbook Developed For Hungary

    We are pleased to present our Competition Compliance Program and training capabilities. This document is not intended to be an exhaustive statement of our capabilities
    HungaryAntitrust/Competition Law
    DLA Piper UK LLP
    DLA Piper UK LLP
  • Article

    Fighting With Push Notifications Against Public Procurement Cartels In Hungary

    Fighting cartels in public procurement requires 21st century tools.
    HungaryGovernment, Public Sector
    KCG Partners Law Firm
    KCG Partners Law Firm
  • Article

    How Does Data Affect Competition? – Market Study By The Hungarian Competition Authority

    The HCA has a dual role in Hungary, it is the competition enforcer, but it also has consumer protection powers. The market study is relevant in both areas.
    HungaryAntitrust/Competition Law
    Schoenherr (Schönherr Rechtsanwälte)
    Schoenherr (Schönherr Rechtsanwälte)
  • Article

    A Happy New Year With The Amendments To The Hungarian Competition Act?

    The end of October brought new amendments to the Hungarian Competition Act.
    HungaryAntitrust/Competition Law
    Wolf Theiss
    Wolf Theiss
  • Article

    New Competition Authority Decision On Non-compete Obligations To Boost Start-up Investments In Hungary

    In recent years Hungary, especially Budapest, has become a thriving start-up centre in the CEE region. In 2016 the Government adopted a Digital Start-up ...
    HungaryAntitrust/Competition Law
    Schoenherr (Schönherr Rechtsanwälte)
    Schoenherr (Schönherr Rechtsanwälte)
  • Article

    Stricter Rules On Limitation In Competition Law Introduced In Hungary

    The investigation resulted in a finding of infringement and all the investigated undertakings were fined.
    HungaryAntitrust/Competition Law
    Wolf Theiss
    Wolf Theiss
  • Article

    Hungary Introduces EASA's AdEthics Influencer Training Amid Strong Regulatory Oversight

    The Self-Regulatory Advertising Board (ÖRT) has launched the adEthics: Training and Certification for Responsible Influencer Marketing program in Hungary, making the country one of the first in the EU...
    HungaryMedia, Telecoms, IT, Entertainment
    Global Advertising Lawyers Alliance (GALA)
    Global Advertising Lawyers Alliance (GALA)
  • Article

    Hungary: Postal Market Opens Next Year

    Last week, the Hungarian parliament approved a new act to open all postal services in Hungary to private sector companies, thus eliminating the monopoly of state-owned Magyar Posta Zrt.
    HungaryAntitrust/Competition Law
    Schoenherr (Schönherr Rechtsanwälte)
    Schoenherr (Schönherr Rechtsanwälte)
  • Article

    European Commission Guidance Letter On Licensing Standard Essential Patents By The Automotive Licensing Negotiation Group

    July 2025 – The European Commission issued an informal guidance letter to the Automotive Licensing Negotiation Group (ALNG)...
    HungaryIntellectual Property
    Kinstellar
    Kinstellar
  • Article

    The Use Of "Even" In Advertising

    In Hungary, the case-law of the HCA is of key importance in clarifying and elaborating on the relevant legislation.
    HungaryMedia, Telecoms, IT, Entertainment
    Global Advertising Lawyers Alliance (GALA)
    Global Advertising Lawyers Alliance (GALA)
  • Article

    Easing Administrative Burden On Companies Filing For Merger Clearance?

    The Hungarian Competition Authority has amended the documents – including the merger filing form - related to merger control proceedings.
    HungaryAntitrust/Competition Law
    Schoenherr (Schönherr Rechtsanwälte)
    Schoenherr (Schönherr Rechtsanwälte)
  • Article

    First Gun Jumping Decision Of The Hungarian Competition Authority

    The Hungarian Competition Authority has imposed a fine of HUF 1 million on CEE Holding Group Limited and Olympic International Holdings Limited, for implementing a concentration prior to authorisation by the HCA.
    HungaryAntitrust/Competition Law
    Schoenherr (Schönherr Rechtsanwälte)
    Schoenherr (Schönherr Rechtsanwälte)
  • Article

    Hungarian Competition Authority Clears Google In Lyric Card Investigation

    The Hungarian Competition Authority (HCA) has announced the closure of its competition supervision proceeding against Google, initially launched in June 2021.
    HungaryAntitrust/Competition Law
    Global Advertising Lawyers Alliance (GALA)
    Global Advertising Lawyers Alliance (GALA)
  • Article

    Hungarian Competition Authority Proposes A New Price Monitoring Tool

    The Hungarian Competition Authority ("GVH") has announced its proposal for the Hungarian Government to create a new online price monitoring database, which the Hungarian Government has supported.
    HungaryAntitrust/Competition Law
    Bird & Bird
    Bird & Bird
  • Article

    The Hungarian Competition Authority Has Imposed The Highest Ever Fine On Booking.com In A Follow-Up Investigation

    In 2018, the Hungarian Competition Authority (HCA) launched a competition investigation against Booking.com B.V. for engaging in unfair commercial practices. As a result of these proceedings in 2020
    HungaryAntitrust/Competition Law
    Global Advertising Lawyers Alliance (GALA)
    Global Advertising Lawyers Alliance (GALA)
  • Article

    Triple Trouble For Wizz Air: Hungarian Competition Authority Fines Airline Amid Two New Investigations

    In 2022, the Hungarian Competition Authority (HCA) carried out a fast-track comparative analysis which showed that most airlines use tools to distort consumer choices. The dark patterns (user interface designs crafted.
    HungaryAntitrust/Competition Law
    Global Advertising Lawyers Alliance (GALA)
    Global Advertising Lawyers Alliance (GALA)
  • Article

    Update - First Gun Jumping Decision Swiftly Followed By Three More

    This competition newsletter is an update to our previous insight on the first gun jumping decision of the Hungarian Competition Authority, where we set out the background to the Hungarian suspension clause and the calculation of fines in more detail.
    HungaryAntitrust/Competition Law
    Schoenherr (Schönherr Rechtsanwälte)
    Schoenherr (Schönherr Rechtsanwälte)
  • Article

    Will New Amendments To "Minimize Bureaucracy" See Deadline For Phase 1 Merger Control Cases Cut To 8 Days?

    Pursuant to amendments of the Hungarian Act on General Rules of Administration implemented on 1 January 2016, an administrative authority -- including the Hungarian Competition Authority -- must issue a decision immediately...
    HungaryAntitrust/Competition Law
    Schoenherr (Schönherr Rechtsanwälte)
    Schoenherr (Schönherr Rechtsanwälte)
  • Article

    Digital Comparison Tools Under The Regulatory Loop

    It is generally accepted that digital comparison tools contribute to transparency and consumers making more informed decisions.
    HungaryMedia, Telecoms, IT, Entertainment
    Global Advertising Lawyers Alliance (GALA)
    Global Advertising Lawyers Alliance (GALA)
  • Article

    Pepsi Fined By The Hungarian Competition Authority For Organizing A Misleading Promotional Campaign

    During the summer of 2014, Pepsi has organized a promotional campaign in which consumers who collected a certain number of Pepsi bottle caps were promised to win different types of gifts, including an illuminating Pepsi labelled ball.
    HungaryMedia, Telecoms, IT, Entertainment
    Global Advertising Lawyers Alliance (GALA)
    Global Advertising Lawyers Alliance (GALA)

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