Today I would like to talk about olfactory trademarks, but what
about perfumes?
In the world of industrial property, more specifically -
Trademarks - there was a huge buzz around the new Directive
2015/2436 of the European Parliament and of the Council of 16
December 2015 and the new EU Regulation 2015 / 2424 of the European
Parliament and of the Council of 16 December 2015.
The new Regulation entered into force on March 23rd of 2016,
however some provisions only entered into force on October 1st of
2017, since it was necessary for the National Institutes and the
European Institute itself to be able to adapt to the new
provisions, in particular Article 4 of this regulation. In order to
do this, it was necessary to adapt the computer and procedural
systems to accept the new rules effectively.
