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ARTICLE · 03 AUGUST 2022

Zero Waste? Yes, But Not For Counterfeits.

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In June 2022, Amazon published its second ever "Amazon Brand Protection Report." According to the statistics, 3 million inauthentic products were detected, seized, and disposed of.

PolandIntellectual Property
Emilia Wojciechowska
Emilia Wojciechowska

In June 2022, Amazon published its second ever "Amazon Brand Protection Report." According to the statistics, 3 million inauthentic products were detected, seized, and disposed of. The production of counterfeits is not only a financial loss for the companies whose products are copied, but also a risk to the health or life of consumers and, above all, the exploitation (by organized crime groups) of people, often children, working under harsh conditions for very low wages. The 3 million products disposed of by Amazon alone is a huge problem for the planet. Eliminating such a number of counterfeits from the market means producing a huge amount of new (unused) garbage. How to solve this problem?

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