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ARTICLE · 02 MAY 2025

Regulations On Well-Known Marks Launched

Rouse
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The Regulations on Well-Known Marks, which create the Register of Well-Known Marks in the Philippines, has come into force on 28 April 2025, following public consultation in September 2024.

PhilippinesIntellectual Property
Claire Corral
Claire Corral
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Following our earlier update (Rouse - Philippines: Launch of Regulations on Well-Known Marks), we are providing a more detailed overview of the new regulations.

Register of Well-Known Marks takes effect on 28 April 2025

The Regulations on Well-Known Marks, which create the Register of Well-Known Marks in the Philippines, has come into force on 28 April 2025, following public consultation in September 2024.

Criteria for Well-Known Status

The criteria for determining whether a mark is well-known remain consistent with the previous Rule 103 of the 2017 Trade Mark Regulations and Section 3, Rule 18 of the 2020 Revised Rules of Procedure for Intellectual Property Rights Cases. While any combination of a majority of the criteria was previously acceptable, the new regulations require proof of the first four criteria:

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