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ARTICLE · 27 JANUARY 2014

Digital Contracting – Advertising The Electronic Way

De Brauw Blackstone Westbroek
De Brauw Blackstone Westbroek
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De Brauw Blackstone Westbroek

De Brauw Blackstone Westbroek

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Agreements are increasingly entered into via websites or by exchange of e-mails.

NetherlandsMedia, Telecoms, IT, Entertainment

Agreements are increasingly entered into via websites or by exchange of e-mails. A mouse click or typing in your name replaces a signature. But is that type of agreement valid? The publication "Elektronisch contracteren" provides practical answers to this and other questions and outlines the legal boundaries. In a separate chapter, the norms specifically related to electronic advertising are discussed, e.g., via websites, social media, etc.

To read the chapter on electronic advertising by Lokke Moerel and Alex van der Wolk, please click here.

Source: Elektronisch contracteren, ISBN: 9789012390606, Sdu Uitgevers

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