ARTICLE · 23 AUGUST 2010

Intellectual Property in Sports

Becerril Coca & Becerril

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Nowadays, professional sports such as American Football, Soccer, and Basketball, among others, are industries that generate million-dollar profits through the teams that conform their corresponding professional leagues.

MexicoIntellectual Property

Miguel Jiménez

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Nowadays, professional sports such as American Football, Soccer, and Basketball, among others, are industries that generate million-dollar profits through the teams that conform their corresponding professional leagues. At these times of globalization, where thousands of specialized sport media broadcast sport events – radio and TV networks, press, internet, etc. – there are frontiers no more. These sports are recognized and followed all over the world.

As an outcome of this internationalization the teams and leagues of professional sports need to protect their intangible assets worldwide. This is where Intellectual Property (IP) becomes an essential subject.

How to protect these assets?

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