An amendment bill on the Mexican Industrial Property Law was
favorably voted on both legislative chambers of Senators and
Representatives. Both Chambers agreed on most of the text of said
bill and it was published on May 18, 2018 in the Mexican Official
Gazette. The reforms will enter in force on August 10, 2018.
This bill incorporates one of the most important new trademark
figures which were not previously regulated on Mexican legislation:
the non-traditional trademarks, namely, holographic signs, sound
and smell marks. Chapter 2 of Title 4 denomination was modified to
include Certification Marks. A new article 98 and new articles 98
BIS, 98 BIS-1, 98 BIS-2, 98 BIS-3 and 98 BIS-4, which provide for
certification marks, were added. Certification marks are also a
novelty on a country where the closest figure was just the
collective trademark, which is meant to protect common trademarks
owned by various associations or societies of producers,
manufacturers, merchants