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ARTICLE · 20 FEBRUARY 2026

The Off-Peak Growth Factor In Malta's 2025 Tourism Boom

Malta's tourism sector continued its strong upward trajectory in 2025, registering record levels of total visitor spending and one of the fastest rises in overnight stays among European Union destinations.

MaltaStrategy

Malta's tourism sector continued its strong upward trajectory in 2025, registering record levels of total visitor spending and one of the fastest rises in overnight stays among European Union destinations.

Recent MTA Data shows that tourist expenditure in Malta and Gozo exceeded €3.9 billion in 2025, marking an 18.7 % increase over 2024 and a 44 % rise compared with 2023. In terms of accommodation, total guest nights reached over 25.4 million, the sharpest increase recorded within the EU, rising around 11 % year-on-year compared with the EU average of roughly 2 % growth. This reflects both strong demand and Malta's growing competitiveness as a destination in a wider European context.

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