It is already cemented infamously in history that within hours
of acquiring Twitter in November 2022, the "individual
eccentric genius" that is Elon Musk cleared the decks at
Twitter globally, terminating more than 3,700 employees by email
with immediate effect.
The mass exodus was followed swiftly by a rehiring - directed by
Elon Musk - of anyone who, according to Twitter's Global
Vice-Present Sinead McSweeney, was "excellent" or who
fitted within the category of being "not negative and
performed a critical role".
An interesting strategy to adopt, as one would usually expect
the review process preceding any necessary terminations to identify
those individuals with excellence, the right attitude and/or who
performed critical roles within the business, thereby sparing those
individuals from the execution in the first place. However, it
seems that prudence did not prevail for Twitter.
