ARTICLE · 29 NOVEMBER 2024

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Louis Vuitton Vaporises LA VAPEUR.

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On 16 September 2024 the Opposition Division of the EUIPO issued its decision in Case Nо B 3 204 828.

IrelandIntellectual Property

Louis Vuitton opposed the figurative mark LV LA VAPEUR in Classes 34 and 35 based on its earlier LV mark in Classes 16, 18 and 25
The Opposition Division found that the LV sign had a considerable reputation in the European Union for certain goods
in Classes 18 and 25
When encountering the contested sign, the relevant consumers may think of Louis Vuitton's brand expansion or
business involvement in these fields

On 16 September 2024 the Opposition Division of the EUIPO issued its decision in Case Nо B 3 204 828.

Background

Louis Vuitton Malletier is the owner of registered EU, International and French trademarks for the mark depicted below (the LV sign) in Classes 16, 18 and 25:

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