Recently, we attended to a domain complaint for a client where
various domain names incorporated the client's trade mark.
These domain names led to websites that included photographs and
images identical to those included on the client's website. All
of the domain names included the client's trade mark followed
by a country name with the various domains being used to target the
specific country included as part of the domain name. The website
content was translated into various local languages as
appropriate.
To the average consumer, these websites looked exactly like that
of the client's. Any consumer who would land on these webpages
would reasonably believe that it was a legitimate website hosted by
the client. In fact, the client was made aware of the existence of
these websites by one of their customers who was misled and ordered
products from one of these fake websites. Needless to say, the
products never arrived.
