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ARTICLE · 06 MAY 2011

Guernsey Builds Strong Relationships With China

Peter Niven, Chief Executive of Guernsey Finance, reveals why Guernsey is an increasingly key jurisdiction for Chinese investors.

GuernseyWealth Management

Originally published in Longtail's A Guide to International Finance Centres, What Chinese Investors Need to Know, March 2011

Peter Niven, Chief Executive of Guernsey Finance, reveals why Guernsey is an increasingly key jurisdiction for Chinese investors.

Guernsey has been ploughing a furrow in the Chinese marketplace for several years now. From the outset, we recognised that there is a distinct difference between conducting business in China and working with our traditional introducers/clients.

We have a strong heritage in providing products and services to our European neighbours, and their understanding of Guernsey is now quite mature.

By contrast, in China, we have been working from a position where there has previously been little interaction between the two jurisdictions, but cultural expectations mean it is particularly important to develop meaningful relationships at a range of levels before there is a realistic prospect of doing business.

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