The Island of Guernsey remains the only jurisdiction
in the world to offer its own image rights legislation and
register. Fiona Le Poidevin, chief executive of Guernsey Finance,
shares her expertise on the unique concept of image rights and its
relevance today through this new law.
Launched in late 2012, the law has opened up a new chapter in
asset protection and exploitation management. While initial take-up
has been steady, if not spectacular, the register achieved its
biggest coup last month when Manuel Pellegrini, manager of English
Premier League (EPL) side Manchester City, registered his image
rights through the Guernsey service provider Finsbury Image
Rights.
Pellegrini took charge of the club, owned by Sheikh Mansour bin
Zayed Al Nahyan's Abu Dhabi United Group, in the summer of
2013. The 60-year-old Chilean has previously managed Spanish giants
Real Madrid, so he was already a well-known figure in the football
world, but it is interesting to see that his
