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ARTICLE · 06 JUNE 2020

Three Big Risks As You Grow Internationally

While companies expanding into new territories often rush to streamline operations, Emine Constantin explains why a considered strategy and a steady pace is the key to success.

GlobalTax

While companies expanding into new territories often rush to streamline operations, Emine Constantin explains why a considered strategy and a steady pace is the key to success.

Becoming operational from scratch in 20 countries within two months is quite a challenge.

Time and time again executives underestimate the complexities of international expansions, tripping up as they rush to achieve consistency and standardisation from day one. Overlooking just one area of compliance can lead to devastating consequences, including fines, suspensions and even long-term bans from doing business.

As the world begins to emerge from the COVID-19 crisis, and businesses reboot their expansion strategies, taking these factors into account has rarely been more important. Being thorough from the start and taking a measured approach – allowing six months to a year to get everything in place – will pay dividends.

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