World Intellectual Property Day is celebrated on April 26 and,
this year, with the theme chosen by the World Intellectual Property
Organization (WIPO): "IP and Youth: innovating for a better
future". The relationship between youth and IP has at least
two directions. In one direction, youth innovate and get protection
through IP. In another, youth are the main addressees of
IP-protected innovations. It is mainly in this direction of the
relationship that the sub-theme of trademarks in the metaverse is
situated.
What is the metaverse?
The creation of the term "metaverse" is usually
attributed to Neal Stephenson, who may have used it for the first
time in his science fiction novel Snow Crash, and the result of the
mixing of the words "meta" and "universe". This
is the metaverse, a universe that is beyond something. That
something is the non-digital world, so that universe is
digital.