On 30 January 2014, EIOPA published its report on good practices
for comparison websites (here), in response
to EIOPA's consultation on this topic. The report is concerned
primarily with the activities of commercial comparison websites, as
opposed to non-commercial websites run by consumer and/or industry
associations or public authorities. Although the report itself
states that the good practices are not intended to be legally
binding and are not "comply or explain" guidelines, EIOPA
expects the good practices to be adopted on a voluntary basis.
The report is concerned with six main areas:
- Information about the website – EIOPA considers it good
practice for a comparison website to make general information about
the comparison website itself (purpose, ownership, supervision,
contact, data privacy policy etc) easily identifiable, and to give
clear and easy-to-find information about who to contact with
enquiries and requests for information, complaints
