The Regulation (EU) 2025/40 on packaging and packaging
waste (PPWR) was adopted on 19 December 2024 and will apply from 12
August 2026. It replaces the existing Directive 94/62/EC and, as
directly applicable regulation, will apply uniformly across Member
States.
The PPWR aims to reduce packaging waste, improve
recyclability of packaging and harmonise standards across the EU
internal market.
Below are the key points that businesses need to know.
1. Scope and Business Impact
The new Regulation applies to all packaging placed
on the EU market, regardless of material, origin or use
(Article 2). This includes sales packaging, grouped packaging and
transport packaging (recital 10).