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ARTICLE · 24 OCTOBER 2017

M&A: The Automotive Industry's New Fuel?

Norton Rose Fulbright Canada LLP
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Automotive technologies are evolving rapidly and impacting not only drivers' automotive experiences but also, the automotive industry more broadly.

CanadaTransport
Victoria Riley
Victoria Riley
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Automotive technologies are evolving rapidly and impacting not only drivers' automotive experiences but also, the automotive industry more broadly. From assistive technologies like bicycle sensors and back-up cameras to self-driving technologies, it appears that technological innovation will be critical in order for automotive companies to maintain their relevance and competitive edge in the marketplace. However, such innovation is complicated and largely outside of the auto industry's wheelhouse. As a result, merger and acquisition (M&A) activity may be just the tool that these companies need for harnessing this innovation and competing effectively.

The automotive industry transformation

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