TikTok's Unauthorized Data Practices May Breach Privacy Rights

Siskinds LLP and Rice Harbut Elliott LLP have commenced a proposed privacy class action in British Columbia against TikTok on behalf of persons in Canada, other than Quebec, who use or used the TikTok app between October 29, 2021 to the date of certification of the TikTok class action.

TikTok is one of the largest social media companies in Canada and globally. This class action alleges that TikTok generates revenue primarily through advertising, which it delivers by tracking and profiling its users—many of whom are children and teens—and using massive amounts of their sensitive information without their knowledge or adequate consent for advertising and content personalization purposes.