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ARTICLE · 15 JANUARY 2026

CRTC Signals Human-First Approach To AI In Canadian Content Certification

McCarthy Tétrault
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In Broadcasting Regulatory Policy CRTC 2025-299, the Canadian Radio-television and Telecommunications Commission ("CRTC")...

CanadaMedia, Telecoms, IT, Entertainment
TechLex Blog
TechLex Blog
Brandon Kain
Brandon Kain
Richard Lizius
Richard Lizius
Mehak Merchant
Mehak Merchant
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In Broadcasting Regulatory Policy CRTC 2025-299, the Canadian Radio-television and Telecommunications Commission ("CRTC") clarified the role that artificial intelligence ("AI") will play in its modernized framework for certifying Canadian programs under the Broadcasting Act. While the Commission was not prepared to adopt a detailed AI-specific regime, it articulated a clear organizing principle: key creative functions that attract Canadian content points must be performed by humans, even where AI tools are used in the production process. The decision reflects an effort to preserve Canadian creative control while maintaining flexibility for emerging technologies.

What Is the CRTC's Modernized Certification Framework for "Canadian Programs"?

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