The impact of AI spans across various sectors, with notable
implications observed in the employment relationship.
It is already helping companies in crucial decision-making
processes, particularly in recruitment and HR functions like
performance evaluations. This use holds the potential to
significantly reduce managerial workload and, theoretically, enable
companies to base HR decisions on unbiased data and criteria,
leading to fairer outcomes.
Generative AI goes even further than basic AI systems. It is a
type of artificial intelligence technology that empowers machines
to create novel content, encompassing text, code, voice, images,
videos and processes. Well-known examples are ChatGPT or Google
Bard. We tend to call it "generative" if it is capable of
generating new, realistic content from the training data.
