Cookies are flat and crisp baked treats, often sweet and
usually delicious. Internet or website cookies are not. Web cookies
are small pieces of text data sent between a user's browser and
the websites they visit. If your company's website uses cookies
(we bet it does) it's a good idea to review the types of
information being collected.
Web cookies are useful for lots of reasons mostly related to
keeping websites informed of users' preferences. For example,
thanks to cookies, users don't have to pick their city of
choice every time they visit a weather update site. Thanks cookies.
Cookies also tell ad serving companies (like Google AdWords) sites
you've visited and serve you tailored ads, and are responsible
for the Mr Porter ad for those rather spiffy loafers following us
all over the internet.