Wine Labels - Regulatory Requirements For Domestic And Export Markets

A wine label is an important part of the packaging, and an attractive label can be a help in winning sales. But, as well as appearance, there are regulatory considerations.

When developing wine labels, two factors need to be considered. Firstly, the information that is required to be disclosed on the label, and secondly, whether the selected name, logo or other information may infringe any laws or other trader's intellectual property or other rights. The requirements are quite complex, and what follows is only a brief summary.

DISCLOSURE REQUIREMENTS

Disclosure requirements for wine labels arise under a number of regulatory instruments, including:

• Australian Wine and Brandy Corporation Act 1980 [AWBC Act];