ACCC guidelines on increasingly popular comparator
websites provide useful guidance for their operators.
The rapid growth in the number of Australian price comparison
websites, and concerns raised by consumers, have drawn the
attention of both consumer advocates and regulators, including the
ACCC.
There are no legal or regulatory restrictions which prevent or
specifically target comparison websites. However, there are several
laws which impact upon the operation of such sites, principally
Australia's consumer protection, privacy, and spam laws.
The ACCC has also published a set of guidelines for comparator
website operators and suppliers in Australia.
In this article, we'll look at the impact Australia's
consumer protection law have had on comparator websites, and how
these Guidelines have sought to address the ACCC's
concerns.