About

Miami-based Jurg Zundel oversees all legal services across Latin America and the Caribbean for Caterpillar, one of the largest manufacturers of construction and mining equipment in the world and a leading provider of services and financial products to the industrials sector. During his more than 20 years with Caterpillar, Zundel has held positions in a number of jurisdictions and seen the share of revenues generated outside the US gradually increase. However, weak end-user demand and adverse economic conditions have held its Latin American markets down in the past year, with the share of global revenues from the region falling to 7% (by far the lowest of Caterpillar’s four geographical regions). Nonetheless, the potential for the market makes it a key part of the company’s strategy, with one nominator commenting on Zundel’s ability to ‘leverage his vast experience of this and other developing regions to help the company retain its competitive position in the face of conditions that have challenged all multinationals’. He is, in the words of another, ‘a truly exceptional legal counsel who can bring the precious commodity of a long and successful career in business to help create solutions in the most challenging of situations.’ A Swiss national, Zundel holds law degrees from both the University of Zurich and the University of Wisconsin, Madison. He is a board member of Americans for Immigrant Justice, a not-for-profit law firm that protects and promotes the basic human rights of immigrants.