Buchalter

Intellectual Property Law

Philip Nulud has successfully guided clients in protecting and monetizing their vital trademarks and other intellectual property for close to two decades. His day-to-day representations are in the fashion, apparel, retail, and consumer products space. He represents and works with well-known apparel brands, couture fashion houses, streetwear brands, apparel and footwear manufacturers, licensing agencies, retailers, celebrities, athletes, influencers, beauty and wellness companies, financial services companies, and others in all things IP. They rely on Phil’s value-add approach and strategic management of their IP holdings and often seek his counsel in all things legal.

Having handled thousands of domestic and international trademarks, Phil offers extensive experience in establishing, protecting, and enforcing clients’ IP. He has also earned a reputation as the go-to-lawyer for all issues revolving around domain names, social media, and the Internet, Phil provides practical, hands-on guidance and a big-picture perspective on:

• Trademarks, domestic and international
• Patents
• Copyrights
• Licensing
• Marketing and advertising
• Social media influencers
• Domain names

Phil’s significant representation of makers of luxury goods and global brands includes proactive protection of their trademarks, copyrights, images, and other IP. He invests in his clients and their success, whether keeping them ahead of competitive threats or supporting the launch of a new collection from the front row of a runway show.

Outside General Counsel and Global Reach

Company leaders turn to him as an outside general counsel beyond his IP advice. He offers insights and practical resources for clients’ challenges in virtually all areas of the law.

Phil is recognized by the World IP Review as one of the world’s leading intellectual property attorneys. Phil is an appointee to the International Trademark Association (INTA) Famous and Well Known Marks Committee. While most of his clients have operations in California, the globalization of goods means their interests and issues occur worldwide, and Phil has been able to guide clients in matters across the globe.

He has built a productive and resourceful network, which includes New York, the West Coast, the European Union, and Asia, with an emphasis and deep experience in China. He readily addresses licensing, counterfeiting, customs, and potential infringement issues wherever they may arise.

Fashion Law Authority

Phil is preparing Southern California’s next generation of IP protectorates in the Fashion Law course he teaches as an adjunct professor at Loyola Law School Los Angeles, his alma mater.

His commitment to the profession and the community also includes longtime support and leadership of the National Asian Pacific American Bar Association (NAPABA), where he has served as a director; the National Filipino American Lawyers Association (NFALA), where he has served as president; the Philippine American Bar Association (PABA), where he has served as president; and California Asian Pacific American Bar Association (CAL-APABA), where he was a founding board member and served as treasurer. He is also a past president of the Loyola Law School Alumni Association Board of Governors, and serves as Co-Chair of the Bench Bar Coalition.

Phil has also received recognition from Super Lawyers, NAPABA, and as a Leader of Influence: Minority Attorneys from the Los Angeles Business Journal.

Represented the iconic American luxury brand Badgley Mischka in all their licensing matters, as well as trademark strategy, portfolio management, prosecution, and enforcement worldwide. Represented a national specialty retail chain with 250+ stores in their expansion into apparel which included licenses with household names, television and movie studios, professional sports leagues, sports teams, celebrities, athletes, and influencers, as well as their trademark prosecution, enforcement matters, as well as establishing social media usage policies. Represented a men’s lifestyle apparel brand in all their trademark strategy, portfolio management, prosecution, enforcement, and licensing, including influencer deals with professional athletes. Represented one of the top three largest footwear brands in the world in developing, obtaining, protecting and enforcing the trademarks and patents relating to their products, including a $2B consumer product, domestically and worldwide. Represented a household name in fruit in all their trademark strategy, portfolio management, prosecution, and enforcement worldwide. Advised the largest manufacturer of swimwear in the United States in brand protection, trademark clearance and enforcement, and licensing transactions, including risk assessment of advertising campaigns and social media posts. Represented numerous influencers, celebrity trainers, professional athletes, in influencer/sponsorship deals, including name/image/likeness deals, as well as the use of their persona in AI/digital environments. Represented numerous brands in deals with influencers, movie studios, celebrities, professional athletes, and other famous individuals in sponsorship deals. Took down hundreds of copycat domain names for well-known fashion brands, retail stores, famous musicians, and consumer products brands. Represented a global fashion company which is the premier manufacturer of denim in Los Angeles in brand protection, trademark clearance, international expansion, enforcement, defense of infringement and right of publicity claims and risk assessment of advertising campaigns and social media posts.

Bench Bar Coalition, Co-Chair 2024 – Present; Executive Committee National Asian Pacific American Bar Association (NAPABA), Director, 2020-2021 National Filipino American Lawyers Association (NFALA), Board of Governors, President (2019-2020) Philippine American Bar Association (PABA), Board of Governors since 2011, President (2017-2018) California Asian Pacific American Bar Association (CAL-APABA), Founding Board Member, Treasurer Asian Pacific American Bar Association of Los Angeles (APABA-LA), Board of Governors Loyola Law School Alumni Association, Board of Governors since 2015, President (2020-2021) Appointed to the International Trademark Association (INTA) Famous and Well Known Marks Committee in 2021.

Admissions California U.S. Patent and Trademark Office U.S. District Court for the Central District of California U.S. District Court for the Southern District of California U.S. District Court for the District of Colorado Education Loyola Law School, J.D. Clerked for the Supreme Court of the Republic of the Philippines and the Los Angeles County District Attorney’s Office: Consumer Protection Division University of Southern California, B.S., Biomedical Engineering, with a minor in Political Science (concentrating in Law and Public Policy)