Hong Fang Law > Shanghai, China > Firm Profile

Hong Fang Law
#2104A, 21/F UNITED POWER INTERNATIONAL PLAZA
1158 JIANGNANG ROAD, SH
200060
China

China > Intellectual property: PRC firms Tier 4

Hong Fang Law is highly active in litigation and administrative prosecution work. The team is additionally experienced enforcement matters and investigations. The practice is jointly led by Xu Zhang in Guangzhou, who advises on IP rights acquisitions involving trade marks, copyrights, patents, and domain names; and fellow Shanghai-based IP specialist Eric Su.

Practice head(s):

Xu Zhang; Eric Su

Other key lawyers:

Nikita Xue; Shirley Lin; Bob Zhang

Testimonials

‘HongFang does great work in China. Clients really like to work with them.’

‘Rich experience and in-depth understanding of business models in the energy industry, especially downstream business.’

‘They are particularly good at giving solutions in combination with business needs.’

‘Compared with other law firms, the team is very familiar with industry trends and directions, and is willing to integrate legal solutions into business solutions.’

‘The quality of service and the speed of response to clients’ needs are maintained at a very high level.’

‘A very strong professional service spirit and problem-solving-oriented working ideas.’

Key clients

ABB (China) Limited

Total Lubricants China Co., Ltd.

Castrol Limited

TREASURY WINE ESTATES

Akzo Nobel N.V.

Moet Hennessy Diageo (China) Co., Ltd.

Diageo PLC.

Amore Pacific Group

Emerson

WD-40 Company

ABB (China) Limited

Total Lubricants China Co., Ltd.

Castrol Limited

TREASURY WINE ESTATES

Akzo Nobel N.V.

Moet Hennessy Diageo (China) Co., Ltd.

Diageo PLC.

Amore Pacific Group

Emerson

WD-40 Company

Work highlights

  • Acted for 3M in a raid action against a transnational e-commerce trade mark infringement.
  • Acted for Nike in a raid action against a transnational e-commerce trade mark infringement.
  • Acted for Total Energies SE in a domain name complaint against a squatter.

HongFang Law (HFL) is a well-established Chinese Law Firm providing intellectual property and other legal practices, with long-term experience in IP areas. Our partners have been practicing intellectual property for more than 20 years, since the late 1990s with a common goal of devoting to the best tailor-made solutions for clients. HongFang Law’s top priority is the commitment to clients and stakeholders, together with the maintenance of a high standard of service quality.  HFL practices through different entities integrated with our law firm (mainly for litigation matters), including an IP consulting firm (mainly for contentious solutions) and IP consulting Co. ltd. (mainly for non-contentious practices), covering the Chinese nation area with our resources from Shanghai, Guangzhou, and Beijing.

We are honored to be recognized by our clients through long term cooperation for complicated dispute solutions, we include in our portfolio both Fortune 500 enterprises or reputable SMEs or individual inventors, mainly in the following industry sectors: automotive, chemistry, communications and marketing, construction, food and beverages, petroleum and energy technologies, information technologies, materials and manufacturing, pharmaceuticals, software and E-commerce, sporting goods, web-tased Technologies.

We focus on legal solutions for intellectual property matters as our key practice, and we assist clients with other legal issues derivatively. Mainly with the following services: Trademark acquisition (filing, opposition, invalidation, etc.), Patent acquisition (application and maintenance, etc.), Copyright registration, Domain name acquisition, and arbitration, Customs recordation and prosecution, Administrative and criminal prosecution, Administrative and civil litigation, Licensing and transaction support, Legal risk assessment and advice, Contracts and advertisement.

Our strength is a well-integrated team with more than 60 professionals who have been practicing in IP and legal areas for over a decade. They all possess high skills and substantive and rich expertise in a wide range of industries. They have a great ability of observation and they are completely involved in the dynamic IP regime development in China.

Our partners, Mr Zhang Xu, Ms Tiger Zhao, Ms. Irene Zeng, Ms Nikita Xue, Mr. Eric Su, and Kevin Xu, are using their profound experience in order to support the firm and push us forward into the new variable IP landscape in China.

At HongFangLaw, we believe that the best legal solution for any of our client’s IP issues is to establish an integrated brand strategy by “Know what you have”, “Tell what you want” and “Do what you can”. Moreover, aiming to respond properly to the rapid development of IP and the legal environment in China is crucial; it is especially important and vital for brand owners to form a comprehensive proactive and protective legal and IP portfolio.

Department Name Email Telephone
Intellectual Property - Head Xu Zhang xu.zhang@hongfanglaw.com +86 (0)21-62581929
Marketing & PR - Head Federico Bartolini federico.bartolini@hongfanglaw.com +86 (0)21-62581929
Photo Name Position Profile
Eric Su photo Mr Eric Su Partner
Kevin Xu photo Mr Kevin Xu Partner
Nikita Xue photo Mrs Nikita Xue Partner
Irene Zeng photo Mrs Irene Zeng Partner
Xu Zhang photo Mr Xu Zhang Managing Partner
Tiger Zhao photo Mrs Tiger Zhao Partner
Number of partners : 6
Total number of IP professionals : 35
Total number of staff : 75
Chinese (Cantonese and Mandarin)
English
Italian
AIPPI
INTA