Hong Fang Law > Shanghai, China > Firm Profile

Hong Fang Law

China > Intellectual property: PRC firms Tier 4

Acting for Fortune 500 enterprises, SMEs and individual inventors, Hong Fang Law houses specialists in IP-related litigation and administrative prosecution, as well as enforcement and investigation work. The firm also has an integrated IP consulting firm, predominantly for non-contentious matters. Shanghai-based Eric Su leads the team alongside Xu Zhang in Guangzhou.

Practice head(s):

Xu Zhang; Eric Su

Other key lawyers:

Kevin Xu; Bob Zhang; Shirley Lin


The Hong Fang team has very rich experience and in-depth understanding of clients’ business models.

It is particularly good at providing solutions based on the needs of the client’s business.

Compared with other law firms, the Hong Fang team is very familiar with industry trends and directions, and is willing to integrate legal advice into business solutions.

The service quality and responsiveness to clients’ needs have remained very high.

Very strong professional service spirit and problem-solving ideas.

Key clients

ABB (China)

Total Lubricants China Co


Akzo Nobel

Moet Hennessy Diageo (China) Co


Amore Pacific Group


WD-40 Company

HongFang Law (HFL) is a well-established Chinese Law Firm providing intellectual property and other legal practices, with long-term experience in IP areas. Our partners have been practicing intellectual property for more than 20 years, since the late 1990s with a common goal of devoting to the best tailor-made solutions for clients. HongFang Law’s top priority is the commitment to clients and stakeholders, together with the maintenance of a high standard of service quality.  HFL practices through different entities integrated with our law firm (mainly for litigation matters), including an IP consulting firm (mainly for contentious solutions) and IP consulting Co. ltd. (mainly for non-contentious practices), covering the Chinese nation area with our resources from Shanghai, Guangzhou, and Beijing.

We are honored to be recognized by our clients through long term cooperation for complicated dispute solutions, we include in our portfolio both Fortune 500 enterprises or reputable SMEs or individual inventors, mainly in the following industry sectors: automotive, chemistry, communications and marketing, construction, food and beverages, petroleum and energy technologies, information technologies, materials and manufacturing, pharmaceuticals, software and E-commerce, sporting goods, web-tased Technologies.

We focus on legal solutions for intellectual property matters as our key practice, and we assist clients with other legal issues derivatively. Mainly with the following services: Trademark acquisition (filing, opposition, invalidation, etc.), Patent acquisition (application and maintenance, etc.), Copyright registration, Domain name acquisition, and arbitration, Customs recordation and prosecution, Administrative and criminal prosecution, Administrative and civil litigation, Licensing and transaction support, Legal risk assessment and advice, Contracts and advertisement.

Our strength is a well-integrated team with more than 60 professionals who have been practicing in IP and legal areas for over a decade. They all possess high skills and substantive and rich expertise in a wide range of industries. They have a great ability of observation and they are completely involved in the dynamic IP regime development in China.

Our partners, Mr. Zhang Xu, Ms. Tiger Zhao, Ms. Irene Zeng, Ms. Nikita Xue, Mr. Eric Su, and Kevin Xu, are using their profound experience in order to support the firm and push us forward into the new variable IP landscape in China.

At HongFangLaw, we believe that the best legal solution for any of our client’s IP issues is to establish an integrated brand strategy by “Know what you have”, “Tell what you want” and “Do what you can”. Moreover, aiming to respond properly to the rapid development of IP and the legal environment in China is crucial; it is especially important and vital for brand owners to form a comprehensive proactive and protective legal and IP portfolio.

Intellectual Property - Head Xu Zhangxu.zhang@hongfanglaw.com+86 (0)21-62581929
Marketing & PR - Head Federico Bartolinifederico.bartolini@hongfanglaw.com+86 (0)21-62581929
Number of partners : 6
Total number of IP professionals : 35
Total number of staff : 75
Chinese (Cantonese and Mandarin)