The Legal 500 > Europe, Middle East & Africa > Sweden > Intellectual property and media

With global expertise in IP and media matters, Bird & Bird is a go-to name in the Swedish market for large-scale trade mark prosecutions, patent litigation and copyright commercialisation issues. Monique Wadsted is a leading name in the media and entertainment sector, who regularly represents US and Swedish movie studios in high-profile enforcement actions, and assists with marketing and commercial matters for clients in the sport and media sectors. Practice head Gabriel Lidman handles the full breadth of contentious and non-contentious IP matters across the Nordics for clients in IP-rich sectors including the life sciences, technology, software, pharmaceuticals, consumer goods and retail industries.

Advokatfirman Delphi has substantial expertise in IP protection and enforcement matters and also acts in cross-border patent, marketing and trade secret litigation for leading names in the life sciences, media, financial services and IT sectors. Practice co-head Peter Skoglund handles global IP portfolios for clients in the consumer goods, fashion, sports and food and beverage industries, while fellow co-head Henrik Bengtsson is a go-to name for advertising law. The team also acts in high-profile injunction litigation, copyright disputes and litigation arising from unfair marketing practices.

Patent litigation is a key area of strength for Advokatbyrån Gulliksson, with stand-out individuals Mattias Malmstedt and Hans-Anders Odh, who are both based in Lund, and Malmö-based practice head Jens Olsson frequently appearing before the Swedish and European Courts for a high-profile client base. The group also handles the full range of contentious matters involving trade marks, copyrights and design issues, as well as commercialisation strategies, marketing law issues and portfolio management mandates. The practice works closely with an associated patent firm to provide clients with a patent filing service.

Sandart&Partners Advokatbyrå KB fields an extensive team of highly regarded professionals covering all aspects of contentious and non-contentious IP matters. Experienced litigators Dag Sandart, Peter Sande and Anders Kylhammar regularly handle pan-European trade mark, patent, copyright and design disputes across the pharmaceuticals, life sciences, mechanical engineering, biotech and telecoms sectors. Karin Cederlund is a go-to name for advertising law in media, fashion and entertainment. The team also handles IP licencing and commercialisation strategy issues and advises on IP-led transactions.

At Setterwalls, Martin Levinsohn leads the firm's patent litigation offering and handles big-ticket disputes in the pharmaceuticals and life sciences sector; he is also a go-to name for parallel-import litigation. The firm handles significant IP-intensive transactions under the leadership of Fredrik Roos, while Per Lidman and co-head Sophia Spala routinely assist with trade mark enforcement and prosecution work, marketing law issues and IP licensing and commercialisation strategies. The team’s client list comprises names across the automotive, fashion, media, consumer goods and e-commerce industries.

The full-service IP practice at Advokatfirman Vinge is jointly led by Håkan Borgenhäll and Eva Blum, and recently acted in a range of patent infringement litigation and trade mark disputes for clients in the pharmaceuticals, heavy industry, consumer goods and food and beverage sectors. Richard Wessman and Olof Jisland handle global IP portfolios comprising trade mark and copyright assets for a varied client roster. The team also lends its expertise to the firm’s top-tier corporate department to advise on the IP elements of M&A transactions.

Baker McKenzie’s IP and media group head Peder Oxhammar provides strategic IP licensing, commercialisation and marketing advice to a diverse client list of multinational corporates across the digital media, automotive, entertainment, medtech, IT and pharmaceuticals sectors. The practice assists with global trade mark prosecutions and filing services and provides corporate transactional support; the team also acts in patent litigation.

Advokatfirman Cederquist KB has a strong practice in media, marketing and art law, with Johanna Linder and Malin Allard, who co-head the integrated IP, IT and media practice, advising on marketing campaigns, IP rights pertaining to software and databases, commercial agreements for media and technology platforms and licensing agreements in the broadcasting space. The team also handles trade mark portfolios and litigation before the Patent and Market Court.

Mannheimer Swartling’s IP team handles high-value IP-led transactions, licensing and cooperation agreements, and strategic portfolio management matters. In other non-contentious mandates, practice head Niklas Sjöblom handles media and broadcasting rights, trade mark prosecutions and the lifecycle management of pharmaceutical products. Oscar Björkman Possne leads on contentious matters including life sciences patent litigation and is acting in a number of landmark blocking injunctions for a leading internet service provider. Per Josefson moved in-house.

Under the joint leadership of Peter Danowsky and Ulf Isaksson, TIME DANOWSKY Advokatbyrå AB (a recently established merger between Danowsky & Partners and Time Advokatbyrå KB) is a market-leading name in the field of media law. Danowsky and Isaksson frequently represent national newspapers, broadcasters and entertainment companies in copyright infringement litigation and libel cases. On the non-contentious side, the team handles trade mark prosecution services including filing, clearance, monitoring and opposition matters for its core media client base, as well as a growing list of names in the design and financial services sectors.

David Leffler and Sanna Wolk, who head up Cirio Advokatbyrå AB’s IP and brand protection practices respectively, handle the full range of matters spanning trade mark and copyright protection, commercialisation issues and enforcement work, and also acts in cross-border disputes before the EUIPO. Christopher Tehrani heads up the patent litigation practice and regularly represents clients in the life sciences, pharmaceuticals and telecoms sectors.

The IP and media practice at DLA Piper is a key choice for global publishers, film and TV studios, games developers, news corporations and other media institutions for the full spectrum of issues. Practice head Emil Ödling advises on copyright law, distribution negotiations, trade mark matters, marketing law, freedom of press matters and IP commercialisation work. Sports law is also a key area of strength for the group, and the team is also seeing an increase in mandates from the gambling sector. Senior associate Christopher Büller advises a range of clients from the automotive, clothing and retail sectors on trade mark infringement and enforcement strategy issues.

With offices in Gothenburg, Malmö and Uppsala, Advokatfirman Lindahl KB  fields an extensive team of IP experts handling the breadth of issues for high-profile Swedish brands. Of particular note is the team’s commercialisation expertise, with the highly praised group head Johan Norderyd and life sciences expert Hugo Norlén managing global portfolios and the relevant multi jurisdictional licensing negotiations. Trade mark and patent litigation is also routinely handled; associates Christian Sundén and Lukas Jönsson are noteworthy names.

At Roschier, department head Erik Ficks has a particularly strong presence in the publishing and digital media fields; the team often advises on licensing, IP commercialisation and copyright issues for market-leading publishing houses, entertainment companies, digital streaming services and broadcasting companies. Patent litigation is also a key area of strength for the practice, with Björn Johansson Heigis and senior associate Hanna Tilus representing clients in the life sciences, technology and automotive sectors. Rebecca Huselius and Gustav Melander are go-to names for trade mark and design prosecution mandates.

On the contentious side of Wistrand’s IP and media practice, team co-head Erik Ullberg regularly handles copyright infringement litigation, trade secrets disputes and contentious patent work. Christel Rockström, who also co-heads the practice, leads on media and marketing-related matters including representing publishing platforms in defamation cases. The team also lends its IP expertise to corporate transactions for the firm’s roster of international corporate clients.

Eversheds Sutherland’s Stockhollm office assists the firm’s global network with IP commercialisation, prosecution and enforcement matters, and also handles the associated trade secrets litigation. Practice head Richard Jacobsson leads on IP-related transactional issues and franchise agreements for a range of IT, industrial and consumer goods clients.

Hammarskiöld’s IP practice handles trade mark portfolios for a number of multinational clients including companies in the fast food, entertainment and software sectors. Typical instructions include trade mark filing and renewals, infringement applications and marketing-related issues. The practice is jointly led by Thomas Lindqvist and Claes Langenius.

MAQS Advokatbyrå’s IP and media practice is jointly led by Gothenburg-based Christina Berggren and David Berggren in Malmö; the group provides trade mark protection and enforcement strategy advice to a client list comprising domestic and global clients in the clothing, automotive and consumer goods sectors. The team also handles commercialisation and copyright strategies in the media and entertainment sector. Recent contentious matters included trade mark infringement litigation with cross-border elements.

Gernandt & Danielsson Advokatbyrå is active in the trade mark space, assisting with portfolio management issues, prosecutions, enforcement work and litigation. Key contact Mats Hugoson assists with licensing and commercial agreements, and handles the IP elements of M&A transactions.

NORDIA Law is highly regarded for its expertise in the sports and marketing fields, with key contact Karl Ole Möller advising football associations, sports marketing companies, distributors and creative agencies on commercial, sponsorship, IP and regulatory matters. Fredrik Persson and Mårten Stenström are noted for their trade mark and copyright expertise and handle prosecution, IP commercialisation and infringement disputes for a diverse client base including gambling, agriculture and digital media names.

Ramberg Advokater’s IP mandates are handled by Henrik Lindström, who acts in contentious matters including trade mark infringement claims and domain name disputes. Tom Kronhöffer recently moved to Next Advokater.