TMT and IP in Iceland

Lex Law Offices

Lex Law Offices has a long history in the IP and IT spaces, and fields a team praised by clients for its ‘strong sense of professionalism and integrity’. The department has broad IT sector strength, and acts for a client base of software and telecoms companies and financial institutions, in addition to comprehensive IP expertise across trade marks, patents, and portfolio management issues. The ‘highly professional’ Erla Árnadóttir co-leads the department alongside Lára Herborg Ólafsdóttir; Árnadóttir is a specialist in IP and IT matters, with further expertise in GDPR work, while Ólafsdóttir is a key contact for public procurement law and acts for prominent multinational technology companies. Senior associate María Kristjánsdóttir is an expert in IP law, and acts as managing director at firm subsidiary, IP boutique GH Sigurgeirsson IP.

Practice head(s):

Erla Árnadóttir; Lára Herborg Ólafsdóttir

Other key lawyers:

María Kristjánsdóttir


‘LEX exhibits a strong sense of professionalism and integrity in their work. LEX consistently adheres to the highest ethical standards, ensuring that all trade mark matters are handled with the utmost confidentiality and discretion. In our experience, LEX shows unwavering commitment to protecting their clients’ interests, establishing them as a trusted and reliable law firm.’

‘María Kristjánsdóttir possesses extensive knowledge of the trade mark practice area, combined with a keen understanding of the complexities of the local and global IP landscape. Her ability to navigate through intricate legal frameworks and provide invaluable guidance to us has been truly commendable. In our experience with María over the years, she has shown exceptional attention to detail.

‘Highly skilled team of experts in TMT and IP law, responsible in their recommendations and resilient in their follow-up.’

‘Erla Árnadóttir is one of the most experienced lawyers in Iceland in TMT and IP, quick to respond and highly professional in all her work.’

‘Wide area of knowledge. Skilled and knowledgeable staff.’

‘Very professional and easy to talk to. Provide in-depth meetings to fully understand the client’s needs. Their approach is problem-solving oriented, very thorough and applicable.’

‘Lára Herborg Ólafsdóttir is clearly number 1 in Iceland and beyond when it comes to knowledge in her field, and she can explain very clearly the most complicated terms and related topics for anyone.’

‘Lára Herborg Ólafsdóttir is an outstanding lawyer, detail oriented, efficient and an expert in her field. She also comes highly recommended in the technology sector.’

Key clients

Rekstrarfélag Sarps

Kara Connect

The Coca-Cola Company

Reykjavik Engergy

Carbfix ohf.

Tempo ehf.

Treble Technologies

Sharecurely ehf.

The Icelandic State

Ísey Export ehf.

Sýn hf./Vodafone

Yamaha Motor Europe N.V.

Samey Robotics ehf.

Tix eu ehf.

Work highlights

  • Advised the Cultural Heritage database Sarpur on concluding an agreement for the acquisition of a new computer system.
  • Taking care of trade mark portfolio management for Reykjavik Energy, and its subsidiaries, ON Power, Reykjavik Fibre Network and Veitur Utilities.
  • Assisting Sharecurely ehf., a successful software start-up company, with drafting license agreements, terms of use, privacy policy and records of personal data.


LOGOS handles all forms of contracts and transactions in the IT and IP sectors, and is noted for its strength in contentious matters, with a strong track record in IP disputes at all levels. The group covers a diverse range of IT matters, including handling data transfer agreements, privacy policies, and data mapping agreements, in addition to work involving developing technologies such as AI. Team lead Hjördís Halldórsdóttir is praised by clients for her ‘excellent judgement‘, and is a leading name for IT, IP and data protection matters. Other key team members include Áslaug Björgvinsdóttir, an expert in information privacy issues, and Árni Vilhjálmsson, who is a key contact for patent law. Senior associate Ýr Sigurðardóttir is also a key name to note.

Practice head(s):

Hjördís Halldórsdóttir

Other key lawyers:

Áslaug Björgvinsdóttir; Árni Vilhjálmsson; Ýr Sigurðardóttir


‘LOGOS is the go-to firm in Iceland when it comes to TMT and IP related services.’

‘Áslaug Björgvinsdóttir is a true expert in her field of law, with deep understanding of the data privacy and protection practice. With her strong social ability and professional approach, she is always well-prepared to meet the client’s needs.’

‘The data protection team at LOGOS is of the highest standard in Iceland. They are up-to-date on recent developments and provide excellent counsel.’

‘Áslaug Björgvinsdóttir is an excellent and reliable attorney, who has great insight into the tech sector, and always responds swiftly.’

‘Áslaug Björgvinsdóttir is truly an exceptional litigator in Iceland. Her strong insight in IT and privacy law is consistently brilliant.’

‘Great availability and insight into the field of practice.’

‘The breadth of experience and level of expertise (including cross-border expertise) the firm has to offer is outstanding.’

‘I have worked extensively with Hjördís Halldórsdóttir on difficult matters. She is extremely responsive, a clear communicator, pays attention to detail and has shown excellent judgment on non-legal issues also.’

Key clients

Sidekick Health ehf.

Sjova Almennar tryggingar hf.

Siminn hf.

Arion Bank hf.

Marel hf.

The Icelandic Visual Art Copyright Association

Origo hf.

CCP hf.

LSR – the Pension Fund for the Icelandic State Employees

Bayer Intellectual Property GmbH

Thjodleikhusid (The National Theatre of Iceland)

Landsnet hf.

Sigur Ros

CreditInfo Lánstraust hf.

Northern Lights ehf.

Timatal ehf.

Verne Holdings ehf.

The Icelandic Broadcasting Service

Sensa hf.

Work highlights

  • Advised Siminn hf., Iceland’s largest telecoms company and listed on Nasdaq Iceland, in connection with its sale of a 100% shareholding in Mila ehf. to investment house Ardian.
  • Represented the Icelandic Visual Art Copyright Association in arbitration proceedings between all members of IHM, a joint copyright organisation for authors, performers and producers.
  • Represented Northern Lights ehf. in a trade mark violation case against Grotta Northern Lights (Nordico ehf.).

Sigurjónsson & Thor ehf.

Sigurjónsson & Thor ehf. specialises in IP matters, and acts for a prestige client base of multinational corporates on both contentious and non-contentious mandates. The group is notably strong in IP disputes, with significant experience in litigation and arbitration proceedings at all levels. The highly experienced Magnús Haukur Magnússon co-leads the team alongside Supreme Court attorney Magnús Hrafn Magnússon and IP and patent specialist Valborg Kjartansdóttir.

Practice head(s):

Magnús Haukur Magnússon; Magnús Hrafn Magnússon; Valborg Kjartansdóttir


‘Sigurjónsson’s practice is a professional yet personal practice.’

‘They make you feel like you are a special client and the vibe they give is really good.’

‘Magnús Hrafn Magnússon is straightforward and imaginative. Good lawyer.’

Key clients

Apple Inc.

Meta Platforms Inc.

VF Corporation

PepsiCo Inc.

The Walt Disney Company

Novartis AG/Sandoz International GmbH

Volkswagen Aktiengesellschaft

Association of Icelandic Film Directors

Réttur – Adalsteinsson & Partners

Réttur – Adalsteinsson & Partners fields a notable TMT and IP team, with a penchant for representing artists, authors and screenwriters, as well as their respective unions. Sigrún Ingibjörg Gísladóttir, who is highly prominent in the arts sector and acts on behalf of groups such as the Iceland Symphony and the Writer’s Association, co-leads the department alongside Védís Eva Guðmundsdóttir, who is an IP specialist with key strength in contentious matters.

Practice head(s):

Sigrún Ingibjörg Gísladóttir; Védís Eva Guðmundsdóttir

Key clients

Reykjavik City Theatre

Icelandic Symphony Orchestra

Icelandic Writer’s Association

Icelandic Water Holdings hf


The Icelandic Visual Art Copyright Association

Federation of Icelandic Artists


Work highlights

  • Acted as counsel for the Iceland Writer’s Association before an arbitration tribunal tasked with deciding the split of fair compensation between all major copyright, performers and producer’s associations in Iceland.
  • Provided legal advice to the Icelandic Writer’s Association, as well as many of its members.

ADVEL Attorneys at Law

ADVEL Attorneys at Law is increasingly prominent in the IP space, and regularly advises clients on design patents, copyright issues, and trade mark protection work, with experience acting across Europe and Scandinavia. The department covers numerous sectors, including the fishing, technology and bioscience industries, with a client base which includes both start-ups and established companies. Team lead Stefan Þór Ingimarsson covers company law, corporate governance work, and M&A issues.

Practice head(s):

Stefan Þór Ingimarsson

Key clients

Advania Group

atNorth Group

Rekstrarfelag 10-11

RV Unique Aps


BBA//Fjeldco‘s IP and IT practice is active at the cutting edge of technology, with experience in developing areas such as virtual reality, cloud computing, and fintech. Team lead Haflidi Lárusson, who is dual qualified in Iceland and England and Wales, is a technology sector specialist who regularly covers IP, digital copyright, and data protection matters. Associate Thelma Christel Kristjánsdottir joined the team in August 2023 from Lex Law Offices.

Practice head(s):

Haflidi Lárusson

Other key lawyers:

Thelma Christel Kristjánsdottir


‘Very professional, polite and responsive.’

Key clients

Carbon Recycling International

Reiknistofa bankanna hf.


Juris provides IP and IT support as part of the firm’s full-service offering, facilitating coverage of transactional and contentious work. The group is increasingly active in the fintech space, and acts for a client base which includes both start-ups and market leaders. Media and telecoms specialist Andri Árnason co-leads the department with Stefán A. Svensson, who is experienced in the media and fintech sectors.

Practice head(s):

Andri Árnason; Stefán A. Svensson


‘The team at Juris has the best experience to work on cross-border transactions.’

Key clients

Fyrirtækjamiðstöð Íslands


Kvika banki hf.

RÚV ohf.

Five Degrees

Audax Private Equity

BlueCat Networks


Ísfélag hf.

Árvakur hf.

Míla h.

Work highlights

  • Advised BlueCat Networks on its acquisition of Men & Mice.
  • Representing Icelandic State Broadcaster in cases regarding press freedom.