Project Finance
United States
07 May 2025
DLA Piper LLP (US)‘s advertising litigation group unites the firm’s knowledge in trade mark, copyright and media to advise multinational clients on litigation involving consumer products and retail. The team focuses on false advertising and regulatory issues, Lanham Act cases, trade mark and patent litigation. It is particularly well-versed in cross-border IP disputes and IP issues involving the federal government. Tamar Duvdevani leads the team from New York alongside Gina Durham and centers her practice on false litigation advertising cases and right-of-publicity issues in front of federal courts. Melissa Reinckens resides in San Diego and is well-versed on false advertising, trade mark, trade dress and trade secret disputes. Kevin Fee sits in Washington DC and is the go-to for false advertising cases before trial and appellate courts.
Legal 500 Editorial commentary
Testimonials
Collated independently by Legal 500 research team.
- 'Good collaboration on work product, with the team willing to take our feedback and input. Overall, the team had good capabilities in the space, including dedicated advertising lawyers, regulatory, class action, and appellate specialists.'
- 'Melissa Reinckens distinguished herself as an extremely hard worker.'
- 'Worldwide coverage.'
- 'Subject matter experts. Always available.'
Key clients
- Colgate-Palmolive Company
- Nike, Inc.
- Amazon.com, Inc.
- International Code Council, Inc.
- Iovate Health Sciences International, Inc.
- Hyper Skin Inc.
- HP Development Company, LP
- James Hardie Building Products
- The Canadian Sugar Institute
- James Hardie Industries plc
Work highlights
Represented Hill's Pet Nutrition and secured a precedential decision resulting in a complete dismissal with prejudice of Lanham Act false advertising and civil conspiracy claims in a class action case.
Represented Nike Inc., the plaintiff,in a trade mark and false advertising case against resale platform operator StockX.
Represented Iovate in their defense of another supplement company's disgorgement response from a trial whereby Iovate was represented by another firm.
Lawyers
Practice head
Gina Durham; Tamar Duvdevani
Other key lawyers
Melissa Reinckens; Kevin Fee