Securitisation
United States
13 March 2025
A&O Shearman's advertising litigation practice is based in Austin and led by Saul Perloff who is experienced in both prosecuting and defending a range of advertising disputes. The firm is sought out for its expertise in false advertising and unfair competition expertise. The firm often serves life sciences clients such as biopharmaceutical companies, biologics and medical device companies. Other key industries include consumer products, financial services, food and beverage. False Claims Act and Telephone Consumer Protection Act violations that are brought in class actions are also handled by the practice.
Legal 500 Editorial commentary
Key clients
- QuVa Pharma, Inc.
- Guardant Health
- Acella Pharmaceuticals, LLC
- Red Hook Lobster Pound LLC
- Human Power of N
- Mojave Desert Holdings, LLC
Work highlights
Represented Guardant in Guardant Health, Inc. v. Natera, Inc., concerning the intersection of Lanham Act false advertising law and First Amendment protections of scientific speech.
Represented Acella in a Lanham Act false advertising suit brought against ANI Pharmaceuticals, Inc.
Represented Mojave Desert Holdings, U.S.A. Dawgs, Inc., and Double Diamond Distribution, Ltd. as lead counsel in a false advertising and patent case against Crocs.
Lawyers
Practice head
Saul Perloff