
Known for its strength in defending tobacco companies in mass tort litigation, including matters involving e-vapes and alternative nicotine products, the Herbert Smith Freehills Kramer practice handles high-exposure cases with cross-border dimensions spanning jurisdictions such as Chile, Nigeria, and South Korea. The New York–based practice is led by Gregory Loss, Benjamin Rubinstein, and newly promoted Maxwell Herman. Loss handles product liability disputes alleging asbestos exposure from talc products, as well as claims asserting failure to warn and nicotine addiction arising from cigarette use. Rubinstein represents tobacco manufacturers in consumer and class actions alleging false or misleading marketing and claims regarding the environmental impact of discarded cigarette filters. Herman advises consumer product manufacturers in litigation involving cosmetics and appliances, including consumer fraud class actions and disputes concerning product warranty obligations.
Legal 500 Editorial commentary
Accolades
Client satisfaction: Billing & efficiency
Client satisfaction: Sector knowledge
Key clients
- Samsung SDI Co., Ltd.
- Dyson
- BAT
Lawyers
Leading partners
The strongest partners in their field, leading on market-leading deals and endorsed by peers and clients alike.
Next Generation Partners
Junior partners with significant recognition from clients and peers in the market and key roles on multiple matters.
Practice head
Gregory Loss; Benjamin Rubinstein; Maxwell Herman


