Praised for its ‘intellectual rigour, integrity, and genuine dedication to client needs’, BTS & Partners is uniquely capable of assisting clients on regulatory issues in the media and entertainment sector, and has sought-after expertise in social media and advertising matters. The team includes Selin Beceni, who advises multinational companies across a wide variety of sectors on media and entertainment matters, TMT expert Yasin Beceni, who is highly skilled in social media work, and Tuğrul Sevim, who has extensive experience in the advertisement sector. Another key lawyer is Ece Ozelgin, a reputed practitioner among prominent tech companies. No longer with the firm, Zeynep Ünlü launched UMAY Attorney Partnership in November 2025, alongside Erdem Aslan.
Legal 500 Editorial commentary
Testimonials
Collated independently by Legal 500 research team.
- ‘They consistently distinguish themselves from competitors through their ability to combine outstanding technical knowledge with a pragmatic, solution-oriented approach.'
- ‘This practice distinguishes itself through a combination of exceptional legal expertise, a client-focused approach, and an unwavering commitment to the highest professional standards. The team demonstrates outstanding ability in handling complex and sensitive matters, consistently delivering precise, well-reasoned, and commercially astute advice.'
- ‘Miray Muratoğlu is a high-quality lawyer and has the capacity to respond in a quick time. ’
- ‘They are very knowledgeable and result-oriented about the practice area they serve.'
Key clients
- Adform
- Apple
- Century Games
- LC Waikiki
- Maçkolik
- Meta
- Microsoft Corp & TR
- Opet
- Sahibinden
- Snap
Work highlights
Regularly assisted LinkedIn on compliance with content regulations in Türkiye, including providing regular correspondence on content removal and all types of government requests, while assisting the company's local representative under Law No. 5651, and restructured its local representative upon the 10 million daily access threshold notification from the Information Technologies and Communication Authority.
Advised Snap on the setup of its local representative before the Information Technologies and Communication Authority upon the 10 million daily access threshold notification, and provided end-to-end compliance support with newly triggered obligations, including risk analysis and regulatory engagement.
Advising Meta on an ongoing basis for its law enforcement operations in Türkiye and for handling several requests and consumer arbitration committee applications delivered to its local representative in Türkiye.
Lawyers
Leading partners
The strongest partners in their field, leading on market-leading deals and endorsed by peers and clients alike.
Zeynep Unlu
Leading associates
Leading associates with regular involvement in their team's key work, and recognition from peers or clients as being ones to watch.
Miray Muratoğlu
Practice head
Selin Beceni; Yasin Beceni; Tuğrul Sevim; Zeynep Ünlü; Erdem Aslan; Ece Ozelgin
Other key lawyers
Miray Muratoğlu Ekici