
Boasting a deep track-record in cross-border franchising, distribution, and commercial agency matters, Kennedy Van der Laan advises international listed entities on high-value deals and disputes concerning the Digital Markets Act, ESG, and consumer law. The team is led by Martine de Koning, ‘a leading expert in franchise and distribution law’, who also handles competition-related disputes before civil courts and EU and Dutch competition authorities. Jelle Blom focuses on cross-border franchise and distribution contracts; Isabel van Tuyll van Serooskerken handles high-stakes commercial litigation; and Renske Sinke brings expertise in ESG, product compliance, and greenwashing cases, particularly concerning the sustainability of the supply chain.
Legal 500 Editorial commentary
Testimonials
Collated independently by Legal 500 research team.
- ‘Martine de Koning and Isabel van Tuyll van Serooskerken in particular are very talented and reliable. They are strategic thinkers, hard working, and easy to work with. ’
- ‘I truly value my longstanding working relationship with Martine de Koning, who is a great attorney.’
- ‘Kennedy Van der Laan has proven to be a highly valuable legal partner to us in navigating the complex developments surrounding the Dutch Franchise Act and VBER regulation.'
- 'The team combines deep regulatory expertise with a pragmatic, constructive mindset that supports not only individual clients but also the broader interests of the franchise sector.'
- ‘Martine de Koning stands out as a leading expert in franchise and distribution law, combining deep legal knowledge with valuable practical insight. Her ability to translate complex legal frameworks—such as the Dutch Franchise Act and VBER—into clear advice is unmatched.’
- ‘Martine de Koning and Jelle Blom deserve particular recognition. Their responsiveness, clarity of thought, and ability to distill complex legal issues into actionable advice set them apart from competitors. These qualities make them not only excellent lawyers but also genuinely collaborative and solution-oriented advisors.’
Key clients
- Nike
- Converse
- HES International
- Hilton
- Beter Bed
- Kvik
- VodafoneZiggo
- Greenpeace
- Polaroid
- FSH
- Invar/Inteq
- Sineria
Work highlights
Provided Nike with an end-to-end sourcing solution for its trading terms agreements across EMEA, including contract drafting, negotiation, and stakeholder coordination.
Advised Beter Bed on a range of commercial matters, including supply chain strategy and consumer law.
Represented VodafoneZiggo in a strategic litigation concerning rate-setting for premium service numbers, successfully defending against all claims in a matter of strategic regulatory importance.
Lawyers
Leading partners
The strongest partners in their field, leading on market-leading deals and endorsed by peers and clients alike.

Next Generation Partners
Junior partners with significant recognition from clients and peers in the market and key roles on multiple matters.
Leading associates
Leading associates with regular involvement in their team's key work, and recognition from peers or clients as being ones to watch.
Practice head
Martine de Koning
Other key lawyers
Jelle Blom; Isabel van Tuyll van Serooskerken; Renske Sinke



