Olivares handles the full spectrum of IP-related matters, including patent filing and prosecution, litigation arising from copyright infringement, trade mark sales, declarations of fame and various other matters. The team includes among its portfolio of clients companies from the IT, life sciences, pharmaceuticals and consumer goods industries. The team is jointly headed by a strong group of partners. Sergio L Olivares, Sr. is the first port of call for all IP-related matters, and is notably experienced in cross-border mandates, including unfair competition and trade mark filings. Alonso Camargo draws on over 20 years’ experience in trade mark portfolio coordination, acquisitions and regulatory compliance, while Daniel Sánchez is experienced in IP litigation, including before the MPTO, working alongside Victor Ramírez. Luis Schmidt is highly active in culture-related IP matters, especially those pertaining to the entertainment, art and publishing sectors. Alejandro Luna is sought out by clients for his 30 years’ experience in IP litigation, particularly in the pharmaceuticals and life sciences sectors. Abraham Díaz and Armando Arenas are both well regarded for their capabilities in patents, trade mark enforcement, and unfair competition mandates. Rommy Morales is well placed to advise on patent filings and enforcement, while Jaime Rodríguez is frequently instructed on disputes, with expertise in litigation and arbitration encompassing unfair competition, copyright infringement, unauthorised patents, and other matters. Senior associate Eduardo Arana is also a notable member of the team for copyright infringement and enforcement disputes.
Legal 500 Editorial commentary
Testimonials
Collated independently by Legal 500 research team.
- Their in-depth knowledge of the subject matter makes them unmatched by any other firm in Mexico. They are close to the industry and their clients, and they are flexible and reliable.
- It is the most specialized intellectual property firm in Mexico, a leading name in the country, and despite its reputation, the quality of its services remains undiminished. They are approachable, trustworthy lawyers with in-depth technical knowledge of the field. They understand how the industry operates in the country, which puts them in a very strong position when deciding who to work with.
Key clients
- Microsoft Corporation
- Morrison Foerster
- Grupo Modelo
- Morton Subastas
- PepsiCo
- Anheuser-Busch
- GSK
- Novartis
- Lilly
Work highlights
Defended Microsoft in an infringement action brought by Unirepresentaciones before the MPTO concerning the use of the XBOX trademark on technological services.
Representing Anheuser-Busch InBev in multiple trade mark disputes with Sensai concerning its delivery app - Tada Delivery - before the MPTO, the Federal Court of Administrative Affairs, and the Federal Circuit Courts.
Assisted Warner Bros with the opposition to three trade mark applications before the MPTO for the trade marks "CRUCIO", "REVELIO" and "EXPULSO", some of the most iconic spells from Harry Potter's Wizarding World.
Lawyers
Hall of Fame
The lawyers at the very top of the profession, widely known and respected by peers and clients for their longstanding involvement in market-leading work.
Leading partners
The strongest partners in their field, leading on market-leading deals and endorsed by peers and clients alike.
Alejandro Luna
Practice head
Sergio Olivares L Sr.; Luis Schmidt; Alejandro Luna; Alonso Camargo; Armando Arenas; Daniel Sánchez; Abraham Díaz; Víctor Ramírez; Rommy Morales