Following its merger in July 2024, Pérez-Llorca inherited the former González Calvillo's IP team, which makes for a reliable choice for companies operating in Mexico, whether they require ongoing counsel on rights protection, or court representation on specific issues. The department has in recent years become well versed in co-ordinating counsel across Latin America and will look to further develop its cross-border portfolio following the takeover by an Iberian heavyweight. Pablo Hooper and Alberto Pliego co-lead the team: Hooper is a standout figure in strategic litigation regarding the protection of intellectual property rights, but concurrently maintains a broader IP practice; Pliego, in turn, has strong knowledge of rights protection in the real estate, energy and technology sectors. At senior associate level, Lirio Salgado is a key name in the practice group's patents offering, and Constantino Aquique supports on the full scope of IP litigation. Manuel Gutierrez joined the senior associate ranks from Tsuru in August 2023.
Legal 500 Editorial commentary
- Profile
- Social
Testimonials
Collated independently by Legal 500 research team.
‘They are very friendly and respond very quickly to my emails. They have shown me their knowledge by solving all my doubts.’
‘Mainly, it is evident that they know what they are talking about and have experience. I can highlight Pablo Hooper, who I have mainly worked with.’
‘The intellectual property practice at González Calvillo stands out for its excellence, with deep legal knowledge of intellectual property and laws in Mexico and the world, has sharp analytical skills, extensive strategic capacity, commitment to ethics and integrity, as well as effective communication with the client, in addition to fluid collaboration, creative problem solving and adaptability in complex scenarios hand in hand with technology and absolute observance of ESG principles.'
‘Pablo Hooper has solid legal experience, leadership skills that allow him to lead the rest of the team to generate a strategic approach to manage complex matters, building and maintaining solid relationships with clients, with integrity. and ethics, maximizing available resources, all of the above with the consistent support of Constantino Aquique and Lirio Salgado.’
‘Their attorneys have extensive knowledge of intellectual property matters and are focused on providing excellent client service.'
‘Pablo Hooper always focuses on the client's specific needs and provides high-quality advice on intellectual property matters.’
Key clients
- Accor
- Aldo Group International
- Laetis International
- CME
- Grupo Herdez
- Baiersdorf
- Harcourts
- MarbleLife
- Margaritaville
- Mary Browns
Work highlights
- Assisting Grupo Herdez with its day-by-day business, including all transactional work related to IP.
- Acting for Wyndham in pursuing infringement actions against former franchisees which are still using its intellectual property.
- Acting for El Fogoncito in the franchising agreement for the opening of three branches in Dubai, UAE.
Lawyers
Leading partners
The strongest partners in their field, leading on market-leading deals and endorsed by peers and clients alike.
Next generation partners
Junior partners with significant recognition from clients and peers in the market and key roles on multiple matters.
Leading associates
Leading associates with regular involvement in their team's key work, and recognition from peers or clients as being ones to watch.
Practice head
Pablo Hooper; Alberto Pliego