Brandsmiths

Brandsmiths retains its strong foothold in the sports sector. The firm is regularly instructed by leading clubs, players, agents, and governing bodies on a wide spectrum of work spanning regulatory, commercial, litigation, and media-related issues. A core focus is football, where the team routinely represents both clubs and talent on a range of player transfer, contractual and commercial matters. Tom Keane co-heads the Sport, Media and Entertainment Group, alongside David Seligman, and is trusted a counsel to many clients operating within the football industry. Keane has vast experience in structuring football transactions. Michael Forrester heads the litigation branch of the team, and is capable of handling urgent reputation management matters for high-profile talent. Adam Morallee has experience in boxing and motorsport, as well as football.