A&O Shearman

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Consumer and retail is one of A&O Shearman‘s core sectors, and the firm’s team has broad experience across consumer goods, apparel and luxury good, and food and clothing retailing. The team works cross-practice with its M&A, private equity, restructuring, corporate advisory, ESG, and IP teams. From being appointed to global panels in the consumer and retail space to being the go-to firm for M&A for some of the world’s largest consumer and fashion brands, the team is well-equipped. The team is led by Annabelle Croker, an M&A specialist who focuses on the consumer and retail sector and in representing large multinational companies in regulatory issues. Croker works closely with senior associates Megan McMellon and Zara Sproul.
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Key clients

  • Associated British Foods plc
  • L'Oréal S.A

Work highlights

Advised Haleon plc on several significant consumer product deals since its creation in 2022, including on its $510m sale of the ChapStick brand worldwide to Suave Brands Company LLC, and on the £235m divestiture of Lamisil to Karo Healthcare AB.