Howard Kennedy LLP’s commercial contracts practice advises start‑ups, scale‑ups, and investors across IP‑rich sectors such as technology, advertising, media, and art. Recent matters include drafting master services agreements for cloud data platforms and advertising agencies and advising on cross‑border licensing and partnership arrangements. IP partner Robert Lands and advertising specialist Alex Watt lead the practice.  Peter Hopton is singled out for his work on transactional commercial projects.
Legal 500 Editorial commentary

Testimonials

Collated independently by Legal 500 research team.

  • ‘In summary: The team’s ability to provide clear, concise advice to clients even when the substance is itself fairly long and complicated is unparalleled.’
  • ‘Alex Watt, without question, offers unparalleled counsel in the legal space. ’
  • ‘The team stands out for its deep industry knowledge, particularly around niche and emerging developments in our specific sector (social media marketing agencies). The team is highly approachable, easy to work with, and delivers advice that is both commercially focused and forward-thinking.'
  • ‘The individuals we work with at the firm are truly outstanding. Alex Watt stands out for his ability to provide clear, practical advice grounded in real personal experience within our industry. His insights go beyond the legal perspective—he understands the commercial and operational realities we face, which makes his guidance especially valuable.'

Key clients

  • Pandora
  • Cox London
  • Billion Dollar Boy
  • The Restaurant Group
  • Lavish
  • ePlus Inc

Work highlights

Advise Pandora Jewellery on a range of UK legal matters, including advising on all supplier contracts and key commercial partnerships.
Practice head

Robert Lands; Alex Watt

Other key lawyers

Peter Hopton