Offering ‘creative and practical solutions for even the most complex matters’, Tactic Legal’s IP division, Innova IP, now benefits from a regional presence (following the merger of Guatemala’s AD Sosa & Soto with the Costa Rican firm of the same name). The team advises an array of local and multinational clients on their trademark protection strategies in Guatemala and Central America, covering registrations and renewals, enforcement litigation and IP portfolio audits. The ‘excellent’ Hania Krück, who was recently appointed as regional director of IP and is particularly noted for her experience in IP matters in the “orange economy”, leads the practice alongside Juan Sebastián Soto, whose wide-ranging expertise extends to technology transfers and the IP aspects of distribution and franchise agreements.
Legal 500 Editorial commentary

Testimonials

Collated independently by Legal 500 research team.

  • ‘The work of the team at Tactic Legal, led by Hania Krück, is impeccable. Their attention to detail and speed in providing a solution are among their greatest strengths, not to mention the fact that they are a team of lawyers with extensive experience in intellectual property. Without a doubt, one of the best options for any intellectual property matter in Guatemala.’

  • ‘Without a doubt, Hania Krück's experience in solving complex intellectual property issues and her attention to detail are the pluses that make Tactic Legal's IP practice stand out.’

  • ‘They are distinguished by their high-quality service, with constant and dedicated attention to our cases. Furthermore, their ability to respond quickly and effectively to our needs is one of the key reasons we trust them.’

  • ‘From partners to associates, they are deeply committed to the highest standards of work and professional ethics. We feel they perfectly protect and care for the matters we entrust to them. They are proactive and efficient. Hania Krück and Juan Sebastián Soto are attorneys who always have creative and practical solutions for even the most complex matters.’

  • 'Hania Krück is an excellent lawyer with great knowledge of the legislation. She gives valid advice adjusted to the needs of her clients.' 

  • 'Accurate legal guidance and innovative and complex suggestions.'

Key clients

  • Nutrivida
  • Del Puente
  • Productos Alimenticios ¡Yaestá!
  • Arrocera Los Corrales (Alcsa)
  • Otis Mcallister
  • Grupo Disagro
  • Grupo Meme
  • Novabox (Sky Mexico)
  • Suzuki Motor Corporation
  • Autopartes
  • Mumuso
  • Volcano Innovation Summit/Volcano Capital

Work highlights

Advised Productos Alimenticios ¡Yaestá! on the strategy and actions to prevent a competitor from obtaining the protection of a 3-dimensional trademark for snacks in Guatemala.

Lawyers

Leading partners

The strongest partners in their field, leading on market-leading deals and endorsed by peers and clients alike.

Juan Sebastián Soto

Leading associates

Leading associates with regular involvement in their team's key work, and recognition from peers or clients as being ones to watch.

Hania Krück

Practice head

Hania Krück; Juan Sebastián Soto