Baker McKenzie distinguishes its trade marks and designs practice through seamless global portfolio management, excelling in multi-jurisdictional enforcement and anti-counterfeiting strategies. The team handles complex litigation, strategic clearances, coexistence agreements, and transactional advisory, with expertise spanning luxury, consumer goods, and retail sectors. e Practice head Pauline Celeyron is a trade marks expert whose practice covers portfolio optimisation and digital enforcement, among other issues. Nathalie Marchand left the practice in October 2025.
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Key clients

  • BAT (British American Tobacco)
  • DIM
  • Groupe Beaumanoir
  • Kadine
  • Lancaster
  • Moët-Hennessy and Société Jas Hennessy & Co.
  • SAP
  • Seb
  • Unilever
Practice head

Pauline Celeyron