BCTG Avocats distinguishes its trade marks and designs practice through half a century of expertise, delivering comprehensive enforcement strategies and strategic advisory amid evolving digital landscapes. The team excels in cross-border infringement disputes and portfolio optimisation, leveraging deep sectoral insights in luxury and retail. Trade marks litigator Gaëlle Bloret-Pucci, proficient in parasitism claims and anti-counterfeiting, heads the group. Pauline De Drée bolsters the group’s aptitude in litigation and contractual mandates.
Legal 500 Editorial commentary
Testimonials
Collated independently by Legal 500 research team.
- ‘The team is efficient, flexible, friendly and professional.’
- ‘Very friendly, experienced and professional team. The approach is practical but also smart.’
- ‘Gaëlle Bloret-Pucci is a great practitioner and a really good person to work with. Commercial but thorough approach with an eye on delivering value for money. ’
- ‘Their true strength lies, beyond their legal expertise, in their ability to grasp both legal issues and business challenges, allowing them to approach each case with a comprehensive and strategic vision. Thanks to this dual expertise, they are able to offer tailor-made solutions perfectly suited to all our needs.’
- ‘Gaëlle Bloret-Pucci stands out for her expertise, rigour, and responsiveness. Her in-depth understanding of litigation and strategic issues allows her to develop solutions perfectly aligned with her clients' objectives.’
- ‘Seriousness and commitment to following up on cases are particularly appreciated.’
Key clients
- LACOSTE
- LVMH (LOUIS Vuitton MALLETIER, CHRISTIAN Dior COUTURE, Givenchy and Kenzo)
- NIKE (including CONVERSE and JORDAN)
- EG Labo – STADA
Lawyers
Leading partners
The strongest partners in their field, leading on market-leading deals and endorsed by peers and clients alike.
Practice head
Gaëlle Bloret-Pucci
Other key lawyers
Pauline De Drée