BCTG Avocats’ Paris-based copyright practice excels in the luxury, retail, pharma, and digital content sectors. The compact team leverages cross-practice collaboration with the corporate and competition departments for integrated IP strategies. Team-head Gaëlle Bloret-Pucci handles high-stakes infringement, licensing, and anti-counterfeiting.  Pauline De Drée supports complex design and software disputes. Jessica Sandowski has left the firm.
Legal 500 Editorial commentary

Testimonials

Collated independently by Legal 500 research team.

  • ‘A very operational and business-oriented team, which suits our approach.’
  • 'Gaëlle Bloret-Pucci and Pauline de Drée are proactive and forward-thinking lawyers.’
  • ‘The team demonstrates attentiveness and great expertise.’
  • ‘The team provides very pragmatic and business-centric advice on intellectual property (trademarks, marketing, etc.)'

Key clients

  • Lacoste
  • Louis Vuitton Malletier
  • Christian Dior Couture
  • Givenchy
  • Kenzo
  • NIKE
  • EG Labo – STADA

Work highlights

Represented LVMH (LOUIS Vuitton Malletier, Christian Dior COUTURE, Givenchy, and Kenzo) on brand protection.
Practice head

Gaëlle Bloret-Pucci

Other key lawyers

Pauline de Drée