The media and entertainment practice at Veirano Advogados leverages the firm's expertise in technology, IP, labour, regulatory and compliance, tax, and litigation to handle a wide range of issues for media and technology clients. The practice advises clients in the music, TV, film, theatre, gaming, and sports sectors on contract negotiations, regulatory issues, transactions, sponsorships, and permits. Additionally, the team provides guidance on advertising and marketing issues, such as contests, sweepstakes, and promotional campaigns. Fábio Pereira specialises in IP, licensing, and media matters, while Valdir Rocha has strong expertise in advertising law, and Denise Louzano handles commercial negotiations for audiovisual, musical, advertising, and digital media clients.
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Key clients
- HBO Latin America, Porta dos Fundos and Gregório Duvivier
- Som Livre | Sony Entertainment
- The Players Tribune | Minute Media
- Peri Produtora
- Skydance Media and Paramount
- Warner Bros. Discovery
- Universal Music Publishing Mgb Brasil Ltda
- National Geographic
- Foo Fighters
- Africa Creative
- CS Eventos
Work highlights
Assisted HBO Latin America with legal annotation and clearance services for its show "Greg News" for six years.
Assisted Som Livre and Sony Entertainment with IP and commercial matters, including drafting, reviewing, and negotiating contracts with talents, partners, associations, and ECAD.
Represented Adele, UMP, Greg Kurstin, and Beggars Group in a lawsuit filed by Toninho Geraes, which involves allegations of plagiarism of his song “Mulheres” by “Million Years Ago”, released on Adele’s album 25.
Lawyers
Leading associates
Leading associates with regular involvement in their team's key work, and recognition from peers or clients as being ones to watch.
Practice head
Fábio Pereira; Valdir Rocha; Denise Louzano