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Keller and Heckman LLP houses an ‘organised and specialised team in the ad tech industry that is not easy to find nowadays’, with expertise in complex privacy and adtech work. Team head Peter Craddock ’combines impressive expertise of complex European privacy law issues with a strong technical understanding of how the industry works’, covering both advisory matters as well as the representation of clients before data protection authorities.
Legal 500 Editorial commentary
Testimonials
Collated independently by Legal 500 research team.
‘I worked mainly with Peter Craddock who is a very pragmatic lawyer, highly skilled both in legal and technical fields. His advice is really helpful for contract reviews, negotiations and impact analysis of new laws or regulations. ’
‘They have an organised and specialised team in the ad tech industry which is not easy to find nowadays. They provide technical and legal solutions to current problems, always with a sense of expertise and straightforwardness.’
Key clients
- Adelaide Metrics
- Adform
Work highlights
- Assisting IAB Europe, the European-level association for the digital marketing and advertising ecosystem, in the management of responses to the European Data Protection Board’s ePrivacy Guidelines of November 2023 and the Consent or Pay Opinion of April 2024.
- Advising Danone’s legal teams extensively on data protection in the context of clinical trials and in relation to the use of data of infants.