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ARTICLE · 28 MARCH 2023

Iowa: A Sixth State Privacy Law?

Kelley Drye & Warren LLP
Kelley Drye & Warren LLP
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Kelley Drye & Warren LLP

Kelley Drye & Warren LLP

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If Iowa Governor Kim Reynolds signs Senate File (SF) 262, the Hawkeye State will become the sixth state to adopt a comprehensive consumer privacy law.

United StatesPrivacy

If Iowa Governor Kim Reynolds signs Senate File (SF) 262, the Hawkeye State will become the sixth state to adopt a comprehensive consumer privacy law. Iowa's House and Senate have both passed Senate File 262 unanimously. If approved, SF 262 will go into effect January 1, 2025.

The potential addition of another state privacy law to those that are already on the books in California, Colorado, Connecticut, Utah, and Virginia is significant in its own right. However, SF 262 doesn't provide any novel rights for consumers or requirements on companies. Rather, it stays within the boundaries established by other state privacy laws and closely resembles the Utah Consumer Privacy Act (UCPA), with a few additional business-friendly terms.

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